Excel, a French direct marketing agency of TBWA group, launched a green direct marketing initiative called 'Le Mailing Vert'. The idea is to provide its customers, many of whom are non-profits, with a greener offer that will enable them to have direct marketing campaigns, promoting their causes, while having as little environmental impact as possible.
Le Mailing Vert - the greener French version of direct mailing

Le Mailing Vert - the greener French version of direct mailing
(via ecolibris.blogspot.com)
Submitted by raz on Fri, 2008-07-11 14:20.
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