Nike has a new members only store. It's offering exclusively a Nike Hemp Dunk Low iD. Via Nitrolicious.
Nike has a new members only store. It's offering exclusively a Nike Hemp Dunk Low iD. Via Nitrolicious.
Hemp for members only!
What are we to think of this? Making hemp into a luxury item, limiting it to a select few... is that meant to make it more desirable, like the door man at Studio 54, or limit the demand period, so hemp doesn't suddenly rush back into industrial prominence to spell the demise of what banned its agriculture in the first place, paper pulp from old growth forests so they can can publish more "virgin stock" green issues of ELLE and VOGUE, or produce synthetic fibers from petroleum... OK, now I'm motivated... nukes... hemp... all the "important" stuff... the problems, the solutions... Is Nike quietly getting into hemp cloth and hemp plastics? Or is this just a throw away greenwashing scheme to make a few high end hippie go "sweet"? Nike... which wouldn't even consider my snap-in, snap out replacement heel design, which would in essence, cut their sales a chunk...
http://www.remyc.com/snaponheel.html
It's one thing to say you're environmentally friendly, it's another to say you'd like to curtail rampant consumerism... You don't see Nike sponsor Buy Nothing day... I wonder if Rev. Billy keeps a pair of Nike running shoes in his closet... doesn't dare tell anyone... like a secret fetish to mass appeal...
What the Earth needs is less, not more stuff... the less stuff it needs to be green stuff... they have it ass backwards... wanting to make green another big thing people need to buy more of, like Toyota, happy to sell you hybrids, as long as its in "addition" to their monster trucks!
Great, Nike made a pair of "exclusive" hemp shoes... does that mean Nike will also donate a portion of the profits to Vote Hemp so we can finally get the stuff relegalized on US farms? So we can do away with Monsanto GMO corn and soy? Now that's the connect... pit Nike against Monsanto... design a viral marketing campaign so Nike employees start a rebellion against the most evil corporation in the world... Hemp could do that... hmm... another seed of dissent spread through hugg... while the corporate zombies look in dismay at the power of the Internet knocking the stool from under their cheeks?