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Simplicity, simplicity, simplicity! We are happy in proportion to the things we can do without.—Henry David Thoreau

Seth Goldman, the founder of Honest Tea, says his deal with Coke is not just part of being true to his mission, but the only way for socially responsible companies to have a real impact on society.

Royal Hawaiian Honey has received Carbonfund.org's carbonfree label. Sure, carbon offsets are great and all, but sometimes it is better to just avoid the carbon emissions in the first place.